It's true !
The campaign initiated by Windows Live Messenger™ is called im making a difference .
Every time you start a conversation thru i'm, a small amount of money is given to charity from your behalf.
You can join this campaign and make a difference by downloading Windows Live™ Messenger (for free) . You must have version 8.1 to be able to participate !
After installing it and such, from your Contacts window, click the arrow next to your (display) name and select "Options".
Now, next to your name, type one of the following codes below for the cause you'd like to support, and click OK.
|*red+u||American Red Cross|
|*bgca||Boys & Girls Clubs|
|*naf ||National AIDS Fund|
|*mssoc||National Multiple Sclerosis Society|
|*komen ||Susan G. Komen for the Cure|
|*unicef||The US fund for UNICEF|
I think it's a great idea ! Not only they are winning popularity but they are also helping people by donating money to American Red Cross, National AIDS Fund and so on.
Now, I didn't find how much they are donating per conversation, but alltogether, we must be speaking about millions.
So ... start chatting via Windows Live Messenger™ and make a difference ! :)